Pre-rendered videogame ads banned (UK)

UK Advertising Standards Authority have ordered Activision not to show any more Call of Duty Ads in their current state. Upholding 3 (yes three) complaints to the Authority , the ads were deemed to have displayed graphics far superior to the in-game footage, leading the Association to brand them as "misleading" to consumers. Full Story gamesindustry

elderly tags Advertising Call of Duty Advertising Standards Authority Activision